CMOR Solutions 
Center for Marketing and Opinion Research
E-Newsletter
September/October 2008
In This Issue
Now Planning for 2009
Is this survey for real?
5th National Study on Religion and Politics
Akron Buckeye Poll Released
CMOR Awarded ODMRDD Contract
Now Planning for 2009!
Growth
CMOR is planning our project schedule for 2009. If you are considering conducting a project with CMOR in 2009, it is not too early to start planning. Please contact Michelle Henry at 330-564-4211 or smhenry@cmoresearch.com.
 

How to know if a polling company is legitimate 
Question Mark
This election year many people are getting inundated with phone calls asking for participation in a survey. How can you tell if the survey is legitimate or if it is a sales or fundraising call or a push poll? 
 
If you receive a phone call, legitimate research firms will disclose the following information: 
  1. The name of the organization that is conducting the survey and who sponsored the research.
  2. The purpose of the research study.
  3. How much time the survey will take you to complete.
  4. A statement about the survey being voluntary.
CMOR adheres to AAPOR's Code of Ethics for the telephone survey industry.  
 
Please remember that your opinion matters! 
 
If a legitimate company calls you for a survey, please take the time to participate
 
The Center for Marketing & Opinion Research is a full service research firm providing innovative research solutions to organizations and businesses, collaborating with clients to provide information necessary to make key decisions. From telephone, web and mail surveys to field, intercept and key informant interviews as well as focus group administration, CMOR will customize  data collection to meet client needs.  

 
CMOR has recently completed a series of projects for the Bliss Institute of Applied Politics at the University of Akron. Working with the University on these important projects has been such a rewarding experience on many levels. More information about these projects can be found in the articles below.
 
Sincerely,
 
Michelle Henry and Amanda Barna
Founding Partners of CMOR
CMOR Conducts 5th National Study on Religion and Politics
 Growth
 
CMOR conducted the fifth National Survey of Religion and Politics on behalf of Bliss Institute of Applied Politics at the University of Akron.
 
Beginning in June, CMOR interviewed 4,017 people throughout the continential U.S. on their opinions and views on a variety of topics surrounding the upcoming presidential election. A post-election component of the study will start after the general election in November. The entire report on the 5th National Study on Religion and Politics can be found here.
 
 
Latest Akron Buckeye Poll Released 
 
Growth
CMOR recently completed the 3rd Phase of the Akron Buckeye Poll for the University of Akron's Bliss Institute. The latest phase was broken into two separate entities (1) 600 interviews with Ohio residents that have not participated in a previous buckeye poll and (2)interviews with 600 Ohio residents that were interviewed by CMOR in February and July. This panel perspective makes this poll unique from other political polls in that the researchers have been able to track how Ohio voters' political views have changed throughout the election process. Just as in the National Religion and Politics study, CMOR will be contacting the Akron Buckeye Poll respondents again after the election to get their views on the election outcome. The full report on the latest installment of the Buckeye Poll can be found here. 
 
CMOR News:
CMOR Awarded ODMRDD National Core Indicators Study
 
This project includes administration of the National Core Indicators face-to-face Surveys with adults with disabilities and implementation of the Family (Adult-Family, Child-Family, and Adult-Family/Guardian) mail surveys.  CMOR's highly trained team of interviewers and research staff will conduct this project July 1, 2008 through June 30, 2009. 
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